b2b Logo


b2b - Business to Ballarat is Commerce Ballarat's local media campaign aimed at encouraging local spending, it also has a strong focus on the business to business dollar.

Fact 47% of goods and services purchased by Ballarat businesses are sourced externally from Ballarat. Purchasing locally creates and retains local jobs and leads to 2.7bn added to our economy! Reducing escape spending creates the opportunity to generate local jobs, leading to stimulation of our local economy.  Shopping locally is convenient - it’s easier to get to and take away what you buy, and if you develop an issue with your goods, they can be easily returned and replaced.

Join our b2b Gold sponsors Simplex Insurance Solutions, Wilson's Fruit & Vegetables, RU Advertising, Sovereign PressMercedes-Benz Ballarat, Eclipse Ford Ballarat, Telstra Business Centre Plus IT and Ballarat Materials Handling Equipment and Bronze sponsor Central Victorian Investments in supporting local business. Help stop the $3.2 billion lost to the Ballarat economy in "leakage" each year. Give Ballarat businesses an opportunity and always try and buy local.



b2b Gold Sponsors

Kay Jackson “Keeping business local is vital to ensuring our region’s continued growth.  Not only does our community benefit financially through more jobs & greater expenditure to support local businesses, the non financial benefits are also of extreme value as we further develop a community that is in it for the long haul and who wishes to actively support and give back to those we live amongst."

Trevor Wilson: "Wilsons Fruit & Vegetables is proud to once again sponser b2b. As a third generation family business it is important to us that we support local business and keep business within Ballarat. Now more than ever it is important to work together to ensure Ballarat thriving and jobs remain available here in Ballarat. We wouldn’t be where are today without fellow local businesses and of course our valuable local customers."

Craig Willian: "Business to business is the life blood of provincial economies and an initiative such as b2b - business to Ballarat reinforces the message to always think local first to help keep our city alive and prospering."

Brad Wootton: "The flow on from b2b is so important to our family business and the growth of the City of Ballarat. Money spent locally retains jobs and allows local businesses to grow within our great city."


Justin Mitchell: "Ballarat is a bustling and vibrant city with a real sense of community. Our city offers security, employment and a quality lifestyle for singles, couples and families alike. For these great opportunities to continue we all must maintain a focus on doing our business in Ballarat as it is an investment in all of our futures."


Pete Hughes: "Being Ballarat born and bred, I love Ballarat, yes even the weather! BMHE started from scratch 15 years ago, we supply products to many Ballarat businesses and we purchase products from many Ballarat business. We refer enquiries we get (for things we don’t do) to other Ballarat businesses to help keep the business in Ballarat and really, you know there isn’t much you can’t get in Ballarat when you look. Ballarat should be proud of the variety of businesses we have in our town (I love our restaurants in particular)

Sometimes you don’t appreciate what you have until it’s gone."


Neil Doolan: "We are passionate about ensuring that Local People can Buy Locally;  and that is why we offer the ‘Eclipse Challenge’ to all local Businesses and private buyers to ensure that the best value new Ford is right here in Ballarat. With B2B you get professional locals just like you, who will look after you so much better than someone from out of town. And you have satisfaction in the knowledge that you are investing to build your Home Town and support jobs for you, your family and your neighbours."


Michael Cushing: "We are passionate about supporting our local community, to do this we must have a strong vibrant community that supports each other – we see the Business to Ballarat initiative as a key driver to support the local economy and assist growth in Ballarat, if we can help re inforce the message of buying locally everyone benefits."


b2b Bronze Sponsor


Media Partners




Supported by



b2b Footer